BRCGS unveiled a new identity as Brand Reputation through Compliance of Global Standards. This reflects how the BRCGS has evolved over the years and how it seeks to help manufacturers, brand owners and retailers maintain faith in their products. Assisted by the BRC, the industry moves to focus on traceability through our increasingly complex supply chains, as well as encouraging awareness and transparency in technological advancements. This focus assists all those who work in the supply chain in the ongoing fight against food fraud.

The BRCGS was the first standard to be bench-marked by the Global Food Safety Initiative (GFSI) in its work to create standards in food safety around the world.